Swarovski Crystal Worlds -

Moments of Wonder

Daniels Kristallwelten by DoN

Daniels Kristallwelten by DoN is our restaurant and café in the Swarovski Crystal Worlds and offers international, regional, Tyrolean and above all seasonal cuisine. Our in-house patisserie creates cakes and small, fine pastries such as macarons, muffins or cupcakes for every occasion.

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Cakes and Pastries – Homemade from our Patisserie

Whether for sweet congratulations or a big artwork – cakes and tarts always have a special message. And with the individual delicacies from Daniels Kristallwelten even a very personal.

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Swarovski Beletage (MICE & groups)

Located in the premises of Swarovski Kristallwelten (Swarovski Crystal World), the Swarovski Beletage is as an extension of Daniels Kristallwelten catering for tour groups and as event space for up to 120 guests. Snøhetta’s design concept is based on the interpretation of the mineralogic phenomenon of a druse: a sparkling crystalline core is covered by a hard and plain shell.

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The Giant – Chambers of Wonder

The realm of the Giant hosts a rich collection of precious items housed in 18 Chambers of Wonder. Here, in a world of fantasy inspired and designed by some of the world’s greatest artists, visitors can believe in miracles for just a moment.

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Seasonal Highlights

March 22 to April 7, 2024 – Spring Holidays

July 19 to September 1, 2024 – Circus-Theater Roncalli

October 26 to November 3, 2024 – Happy Halloween

December 22nd, 2024 to January 7th, 2025 – Winter Wonderland

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Sustainability

Our founder, Daniel Swarovski, established principles of fairness for communities and the environment that still guide our business today. We understand that Swarovski’s ongoing success depends on our continued respect for Daniel’s principles.​ They help us consider our responsibilities in terms of generations, not just quarters, and they provide a platform towards our goal of sustainable leadership.​

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Swarovski Heritage – Timeless Area

The Timeless area tells the history of Swarovski and crystal in all of its historical facets. An exciting exhibition that ranges from the company’s founding to magical moments on the stage, screen, and runway juxtaposes curiosities and glamour with nostalgia, history, and technology.

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Museum Wattens

What defines home? Is Wattens home? What does living and working here involve? The Museum Wattens recounts the evolution and development of the village. Special emphasis is laid on the transition period around 1900.

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Swarovski Manufaktur

With the Swarovski Manufaktur, Snøhetta has created a crystal workshop for the 21st century. This daylight-flooded and generous building is as much a top-notch production facility as it is an innovative creative hub providing Swarovski with new opportunities to work together with customers.

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MICE & Tailormade

Please do not hesitate to contact us.

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The VIP Lounge – Swarovski Crystal Society

The Swarovski Crystal Society (SCS) unites crystal enthusiasts of all ages from all over the world and offers its members a whole range of special benefits.

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Playtower, Playground, Carousel & Labyrinth

The special highlights the whole year round, from the playtower to the playground, provide fun and recreation for kids, but also entice parents to come, relax, and enjoy themselves.

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The Garden

The garden of the Giant contains contemporary art as well as ancient history and unique pleasures: a place where crystal becomes a holistic experience. You will discover a venue where you can experience beauty, inspiration, energy, care, esthetics, and legends. Working in collaboration with artists from throughout the globe and internationally renowned architects, a park landscape emerged on 7.5 hectares of land surrounding the iconic Giant, with unparalleled art installations and new structures

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Crystal Cloud & Mirror Pool

The crowning piece of the new garden is the Crystal Cloud, created by Andy Cao and Xavier Perrot. This monumental installation drifts above the black Mirror Pool, inviting visitors to pause for a moment and be inspired. With a surface of around 1,400 square meters, this mystical masterpiece is the largest work of its kind in the world. The Crystal Cloud consists of around 800,000 hand-mounted Swarovski crystals. 

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Swarovski Kristallwelten Store with the widest range of products worldwide

The Swarovski Kristallwelten Store in Wattens has brought together sparkling shopping experiences and spectacular art installations for more than 25 years now, embedded in the Swarovski Crystal Worlds, one of the well-known tourist attractions of Tyrol. The Swarovski Kristallwelten Stores in Wattens, Innsbruck and Vienna will delight you with their uniqueness and the widest range of products worldwide, as they bring together numerous Swarovski product lines.

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Welcome Nature Lovers – The World’s First SWAROVSKI OPTIK Store

The world’s first SWAROVSKI OPTIK Store is an invitation to experience the brand first-hand. Discover the complete range of binoculars, spotting scopes, and accessories, as well as the brand’s own gear collection. Get expert advice and try out the latest generation of premium long-range optics.

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Swarovski Kristallwelten Store Innsbruck

Welcome to Swarovski Kristallwelten Store! The store is located in one of the oldest and most beautiful buildings in Innsbruck’s old town, near the “Goldenes Dachl” (Golden Roof). It offers a shopping landscape with plenty of room for contemporary, crystalline design. Discover the entire range of products, from jewelry and accessories to figurines to SWAROVSKI OPTIK. And be inspired by sparkling installations.

We are looking forward to your visit!

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Always Something Special

A regular visit to Swarovski Kristallwelten (Swarovski Crystal Worlds) is always a highlight for corporate and MICE groups. This immersive brand experience in the Austrian Alps showcases the brilliance of Swarovski Crystal through cutting-edge art installations, the iconic Chambers of Wonder, and the enchanting Park landscape.

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Unique Venues & Inspiring Activities

Selection of examples and ideas to inspire your successful event:

• Small groups (~10 pax): VIP reception in the VIP Lounge, private guided tours, exclusive factory visits
• Medium groups (~200 pax): Dinner in the Daniels Kristallwelten restaurant by DoN, VIP dining room Beletage with views of the Giant and Crystal Cloud, or events in the retail landscape and Forum event hall
• Extra-large groups (~1,000+ pax): Seamless, curated visits in smaller sub-groups with the option to extend activities into Swarovski factory spaces

Please feel free to contact us to explore all options for creating an unforgettable experience.

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Personalized, Tailor-Made Touches

Enhance your event with bespoke personalized Swarovski gifts — from crystal paperweights to engraved pens — and let our event team tailor every detail to your clients’ needs.

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